ENYAQ COUPÉ iV World premiere film
„Making an elegant entrance“
At the start of the year, ŠKODA expanded its electric iV family with an elegant coupé. For the virtual online presentation of the new ŠKODA ENYAQ COUPÉ iV, we produced the world premiere film “No Fuel. Just Heartbeat” together with the agency SCHACHZUG and director Matthieu Jorrot.
Filming took place over six shooting days in and around Prague, featuring CEO Thomas Schäfer, Head of Design Oliver Stefani, Board Member for Technical Development Dr. Johannes Neft, and actress Anna Geislerová. The result is an epic blend of storytelling and infotainment. As the world premiere location, the historic Prague Art Deco cinema “Lucerna” provided a stylish setting that perfectly framed the content.
Fully embracing the motto “Making an elegant entrance,” viewers were able to choose their individual seats inside the virtual cinema auditorium and follow the premiere live online as well as via social media channels.
The entire world premiere can be viewed on YouTube: https://www.youtube.com/watch?v=wRyv5WupHyk&t=663s&ab_channel=%C5%A0koda