Digital Launch
Media Production KNIPEX 2019

Digital Launch

KNIPEX – a digital launch hosted by Ralf Putsch, presenting innovative “New Tools”.
Ralf Putsch, Managing Director of KNIPEX, hosted the digital launch, which focused on the innovative “New Tools.” During the virtual event, viewers were guided through the launch and given the opportunity to explore the unique features and technologies of the new tools in detail.
The integration of augmented reality (AR) added an extra dimension to the event, turning the digital launch into an immersive experience. AR allowed viewers to interactively explore the new tools, powerfully highlighting KNIPEX’s spirit of innovation.